Organization Name:
Repair the World
City & State:
Describe your creative piece – what is it and what has it been used for, and why is it innovative?
WeRepair.org is the flagship website of Repair the World, a new organization dedicated to inspiring American Jews and their communities to give their time and effort to serve those in need. Repair the World aims to make service a defining part of American Jewish life. To that end, WeRepair.org highlights individuals, organizations, issues and opportunities that reflect the ways in which Jews around the world are serving others for the greater good of the world. I believe that our website is innovative insofar as our content strategy and design aesthetic are concerned. Most Jewish organizations are stodgy in both their appearance and their approach to communications, and therefore are often unable to connect with their intended audience. Our look and feel, as well as the tone of our content set a standard for the rest of the organized Jewish community to live up to.
What issue or problem were you working to address with this piece?
Exhaustive research has found the 18-24 year-old American Jews are interested in service, but very few means have existed until now for this constituency to connect to meaningful Jewish and secular service opportunities. The goal in creating our website was to actively market service to this demographic through stories and issues advocacy, and to connect individuals and communities with service opportunities in the Jewish and secular world. Forthcoming is our own service opportunity search engine, which is currently in beta.
How has your submission successfully impacted your organization’s ability to solve this issue/problem?
Though we have only been up-and-running for a short time, we are receiving an encouraging amount of buzz and have been hearing from many young Jewish social entrepreneurs and activists around the U.S. who are eager to share their stories and encouragement with our growing audience.
Creative Submission - URL